Hello, everyone. Yes, this really is me here talking down to you – Tremayne Truelove, celeb chef and dilettante connoisseur of everything most delicious that this world has to offer. As you probably already know, I host of some of the most popular cook and travel shows to have been broadcast in recent years and am frequently to be found rubbing shoulders (as well as other parts of the anatomy) with other household names – though you'll understand if I refrain from listing them here, at least till we're better acquainted.

Well, why, you ask, is this doyen of today's culinary establishment taking time off from the usual day-to-day grind of filming for the BBC (and others) or dashing off another bestselling recipe book or luxuriating in the pleasures for which I am, a-hem, renowned, to share my thoughts with you as one the unwashed ranks of the bloggerati? The answer is simple, and here it is:

Yes, I've got a new book to flog. Well, I was fed up with the likes of Gordo and Jamie stealing the limelight all the time, the mercenary swine, so thought I'd help myself to a piece of their pie. The publicity says it's a picaresque adventure story, but I rest fanciful claims like that at the door of my feckless editor, David Pickering, who's also to blame for for the cringe-making back cover blurb, to whit:

At last, the book they said should never be written and could never be published. The book

that no agent would touch and that publishers everywhere sent straight back to the kitchen.

The controversial celebrity chef loved and loathed by millions finally lifts the lid on the

bouillabaisse of his life and the extraordinary things that happened to him after his

sensational bust-up with the big TV bosses. As usual, he’s all over the plaice à la 

meunière like a mad woman’s crème anglaise and, be warned, he’s not above spilling

the caramelized cannellini beans from time to time about his fellow-celebs…

Love may be blind, but Truelove is never bland!

'The bouillabaise of his life' – well, I ask you!

Barry Cullis, my buffoon of an agent, insists I add a link here so my legions of fans know

where to go to pile their plate high with this feast of a story, so here it is (satisfied, Barry?):

http://getbook.at/DHPTWT

Anyhow, duty fulfilled for today. In future posts I intend to take the whole of life as my

province and along the way shall probably share a few titbits about fellow-celebs that I 

probably shouldn't... that should be enough to get the juices flowing, I hope!

Ciao for now,

Tremayne.